Who is the best Digital Marketing Company in Invercargill?
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Contributor Phil Robinson. Partner, Founder + CE
Updated: 26th April 2024
It’s fair to say, when it comes to any industry, not all businesses within it, are necessarily created equal. This includes Digital Marketing. So, how do we define who is the best digital marketing company in Invercargill? Or Even the Where to find the best Digital Marketing Company in NZ?
A lot of industries have regulatory bodies, however Graphic design and Digital Marketing don’t. And let’s face it, if a digital marketing company is any good, they should at least have the ability to make themselves look it. Ultimately if they are any good, they should be found on, or near the top of a Google search for the term: best Digital Marketing Company, Invercargill right? Likewise, if they are versed in the art of SEO (Search Engine Optimisation) – a key component of digital marketing, then they should also show top or high in searches for SEO Invercargill – Who is the best?
The best way to decide is by reframing the question – or adding to the end of it. So, ask not “Who is the best Digital Marketing Company?” but “Who is the best Digital Marketing Company for me and my business?”
Does one size fit all in Digital Marketing
Truthfully, and although a lot of companies say they are, it’s unlikely that there’s a one-size-fits-all company in any industry. So which will be the best for you depends on your needs and circumstances. What’re your criteria for partnering with an agency?
One of the most important parts of teaming up with a company is working with people who believe what you believe. You can usually feel that in your gut. And from my experience, I would say trust your instinct!
Below are some of the most popular digital marketing companies at the top of a google search. These are companies that also say they do business in Invercargill, New Zealand.
Market Elements
Market Elements offer Google Ads, Social Media Marketing, SEO and Invercargill Web Design services. They have been providing marketing support and integrated marketing campaigns for small and small-medium businesses since 2010.
Market Elements say “It’s all about the relationship and the results for us. Most of our clients ask us to work with them well beyond their initial project, as they value the fact that we’re local and offer professional, independent advice and services”.
With team members collaborating from multiple locations, Market Elements do not appear to have a home base. However this can probably work to their advantage too. Lower overheads can mean more cost-effective pricing.
If you are a small or medium business then Market Elements are well worth touching base with. The best thing for you and your business to do your research!
Netbranding
Netbranding came up pretty high on the first page of Google for the search: Who is the best Marketing Company in Invercargill, Southland, New Zealand? But let’s just back this truck up a bit. Netbranding is not an Invercargill, Southland or even South Island-based business. A quick click on their about section of their website reveals they are a full-service Auckland digital marketing agency.
Whilst I firmly believe location is not a barrier. And marketing and design can be done remotely from anywhere in the world, I feel that this is a little misleading. So Caveat emptor – Let the buyer beware.
If you’re not too bothered about using someone on the ground locally, Netbranding could be a fit for you. Therefore they could be worth a call. However, if you want to be able to walk into the company’s studio and work through things face-to-face, then a local Invercargill-based studio might be the best fit for you.
Quantum Print
Don’t let the name fool you. Quantum Print doesn’t just specialise in print solutions, they also offer digital and web services.
Sometimes Quantum Print’s clients don’t really know where to start. Do they need a website? Does their website work effectively to bring the results?
What is SEO? Do you need to be on social media? Do you know how to work on each aspect of the digital realm?
They are here to help.
In Quantum Prints’ digital marketing consulting programme, they explain that they will guide business owners who have low to zero knowledge about the digital world on how they can take advantage of all the tools and services available to boost their sales and brand reach.
They have a digital marketing specialist who is there to help you understand everything in a simple way. This is so you can make all decisions on your own and get prepared to evaluate your digital activities. And avoid common ‘traps’ or being misled by service providers who do not always have the best intentions.
How it works?
Quantum Print’s marketing consultant is available for hourly sessions to be arranged when best suits your needs.
During your sessions, their consultant will understand more about your business needs. Subsequently assess your current digital situation. And then instruct you on what are the best options for your business. That includes what should be your priorities, and how much you should invest on websites, digital ads, social media, etc.
In each session their consultant will try to be as clear and straightforward as possible. This is to help you understand all the pros, cons, and technical aspects related to digital marketing.
They can either go to your office location or you can come to our Invercargill office for the consulting sessions.
Virtual sessions are also available if requested. Their Marketing Consultant’s hourly rate is $110
Digital Eagles
Digital Eagles state they are “A DIGITAL MARKETING AGENCY THAT’S REDEFINING INVERCARGILL BUSINESSES”
They offer a full range of Digital marketing services from, SEO, SEM, PPC, and so on. Much like us here at Back9 Creative and the others in this article. One thing that is interesting to note, is that there are multiple references within their landing page for Digital Marketing Invercargill, that state they are in Invercargill. Like this “A content marketing and social media agency in Invercargill, you can trust.”
Well my friend, if you are still with me, and at the risk of sounding downright biased and not impartial, the issue I take with this is much like Net Branding further up the page… They are not from Invercargill, they are not based here. They are also using Keywords from another competitor who used to work for them. Bottomline is… When the very line on your website which says you can be trusted is actually a fabrication – what does that say about the company?
It’s your call you may be ok with it and if so get in touch. But if honesty and integrity are important, turn away and have a crack at the crossword.
Market South Now called Naked Creative
Naked Creative, formerly Market South is a marketing, communications, and graphic design company. They are a digital agency with full-service offerings. This can include Branding, Web Design, Advertising Campaigns, Strategy, Copywriting, PR, Print, and more.
Market South is passionate about creating kick-ass brands and campaigns that drive sales and help their clients make more money!
As well as a full suite of marketing and advertising services, they produce and own a range of products and publications focused on promoting Invercargill and the greater Southland region. Owner and Creative Director Carla Forbes is a well-known Southland business personality and has held a number of roles on boards including the Southland Chamber of Commerce, where she was president. Forbes has also been the face of a number of local campaigns including, Stand up for SIT and The NZAS Tiwai Point Fight for Fairness campaign.
And of course, Back9 Creative!
Named as a finalist in The Designers Institute of New Zealand’s Best Design Awards, Back9 is a trusted name in the digital marketing landscape of Invercargill. Back9 Creative was started back in 2011 by husband and wife duo Phil & Alli Robinson. With the rise of digital technologies, they believed that without the huge budgets of global brands, the ‘traditional’ outbound way of ‘interruptive’ selling and marketing was no longer as effective.
As design-driven agency with a focus on Web Design, Custom Apps and Search Engine Marketing, Back9’s goal is to help is to help ambitious businesses grow and succeed by tapping into new technologies and new ways of thinking.
So, who is the Best Digital Marketing Company for me and my business?
So which design and digital marketing company based in Invercargill, is the best for you and your business? That depends on what you’re looking for.
At Back9 we strive to be the best digital marketing agency in Invercargill. Digital Eagles, Graphx and Market South aka Naked Creative, all aim to offer a full-service. They say they can handle any level of marketing, from managing social media to building a brand new website. Graphx appears to be aiming to be a better fit for smaller businesses. Naked Creative has a proven track record in serving a more corporate market. Netbranding and Market Elements appear to be more focused on the digital aspect. That makes them good options if you are looking to go fully digital and don’t need traditional marketing campaigns.
If you’re looking to partner with an agency for your digital marketing endeavours, it’s worth taking the time to research. Talk to the businesses above and other Invercargill-based design and marketing companies. Look over their services and see if their style and tone match what you want for your own business. Taking time to find that right fit and work with credible, reliable businesses can save time and trouble later on. So it’s worth the effort!